{"id":1549,"date":"2026-01-13T09:03:50","date_gmt":"2026-01-13T09:03:50","guid":{"rendered":"https:\/\/ramuddensmartmobility-com.apache36.websrv.be\/?p=1549"},"modified":"2026-05-22T08:58:43","modified_gmt":"2026-05-22T08:58:43","slug":"werkzaamheden-mechelsesteenweg","status":"publish","type":"post","link":"https:\/\/ramuddensmartmobility.com\/da\/werkzaamheden-mechelsesteenweg\/","title":{"rendered":"Arbejdet Mechelsesteenweg"},"content":{"rendered":"
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Arbejdet Mechelsesteenweg<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Klar information og god tilg\u00e6ngelighed<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\tWillebroek\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\tEfter\u00e5r 2025\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\tKommune Willebroek\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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I efter\u00e5ret 2025 fandt der byggearbejder sted p\u00e5 Mechelsesteenweg i Willebroek. Denne f\u00f8rste fase af arbejdet medf\u00f8rte midlertidige trafikale gener og nedsat adgang til omkringliggende forretninger og sundhedsudbydere. For lokale klinikker, som en fysioterapeutklinik, var det afg\u00f8rende, at patienterne fortsat kunne overholde deres aftaler p\u00e5 trods af byggearbejdet.<\/p> <\/div>\n\n <\/div>\n

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Ramudden Smart Mobility satsede p\u00e5 m\u00e5lrettet og proaktiv kommunikation via sociale medier og digitale sk\u00e6rme i det offentlige rum for at informere trafikanter og bes\u00f8gende korrekt om arbejdet og destinationernes tilg\u00e6ngelighed.<\/p>\n

Via den digitale kommunikationskanal blev der spredt klar og aktuel information om:<\/p>\n

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    tidsplanen for arbejdet<\/p>\n<\/li>\n

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    indvirkningen p\u00e5 trafikken<\/p>\n<\/li>\n

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    hvordan destinationerne forblev tilg\u00e6ngelige<\/p>\n<\/li>\n<\/ul>\n

    Ved at kombinere online kampagner med fysisk information (s\u00e5som QR-koder) kunne bes\u00f8gende hurtigt finde den rette information, pr\u00e6cis n\u00e5r de havde brug for den.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div> <\/div>\n\n <\/div>\n

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    \n\n \n\n \n <\/path><\/svg> <\/span>\n\n \n <\/path><\/svg> <\/span>\n \n <\/span>\n \n \n Resultaterne <\/span>\n\n <\/h4>\n\n
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    Kampagnen havde stor r\u00e6kkevidde og skabte effektiv interaktion:<\/p>\n

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      567.745 visninger<\/p>\n<\/li>\n

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      2.916 klik<\/p>\n<\/li>\n<\/ul>\n

      Lokale virksomheder blev nemt tilg\u00e6ngelige, og antallet af udeblivelser fra aftaler forblev minimalt. Dette fremgik ogs\u00e5 af f\u00f8lgende oplevelse:\u00a0<\/p>\n

      Yolan De Borger \u2013 ejer af DB Physio (fysioterapi klinik)
      \u201cDe information, der blev delt via Smart Mobility, var meget effektiv. <\/em>Patienterne vidste altid, hvordan de skulle komme til klinikken, selv under arbejdet. <\/em>Uden denne proaktive kommunikation ville den \u00f8konomiske indvirkning have v\u00e6ret langt st\u00f8rre.<\/em>\u201d<\/p> <\/div>\n\n <\/div>\n

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      Denne sag i Willebroek viser, hvordan m\u00e5lrettet mobilitetskommunikation spiller en afg\u00f8rende rolle under vejarbejde. Ved at informere bes\u00f8gende rettidigt og tydeligt bevares lokal aktivitet, og genernes indvirkning reduceres markant.<\/p>\n

      Tilgangen stemmer overens med Brussels Major Events' ambition om bes\u00f8gende til at tr\u00e6ffe smarte rejsevalg og holde arrangementet tilg\u00e6ngeligt og overkommeligt for alle.<\/p> <\/div>\n\n <\/div>\n <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n

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        \n\t\t\t <\/ul>\n <\/div>","protected":false},"excerpt":{"rendered":"

        I efter\u00e5ret 2025 blev der arbejdet p\u00e5 Mechelsesteenweg i Willebroek\u2026<\/p>","protected":false},"author":4,"featured_media":1563,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_uicore_block_fonts":"","footnotes":""},"categories":[8],"tags":[6],"class_list":["post-1549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-omgevingscommunicatie","tag-online-omgevingscommincatie"],"acf":[],"_links":{"self":[{"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/posts\/1549","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/comments?post=1549"}],"version-history":[{"count":17,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/posts\/1549\/revisions"}],"predecessor-version":[{"id":3495,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/posts\/1549\/revisions\/3495"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/media\/1563"}],"wp:attachment":[{"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/media?parent=1549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/categories?post=1549"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ramuddensmartmobility.com\/da\/wp-json\/wp\/v2\/tags?post=1549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}