Fewer unexpected situations, more grip on and around the road

Ramudden Smart Mobility helps road authorities to better understand, influence, and manage traffic and behavior around temporary situations, with data and digital communication as the foundation.

Road authorities struggle with regulatory and environmental pressure

Cut-through traffic in residential areas

Navigation apps direct road users through residential streets as soon as a main road temporarily has reduced capacity, resulting in nuisance and complaints.

Environmental resistance

Residents and businesses that were not informed in a timely manner respond with objections, media attention, and complaints directed at the road authority.

No data for substantiation

Traffic measures must be substantiated to stakeholders, where data is often lacking.

From reactive management to proactive steering – based on data

01 — Navigation Influence

Actively divert through traffic away from vulnerable areas.

We influence navigation apps so that road users automatically drive via the desired route – without extra signs or enforcement.

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02 — Digital environmental communication

Inform residents proactively, prevent objections

Using geofences combined with hyper-personalization, we reach road users and local residents at the right moment. So that they understand what is going on.

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03 — Behavioral research

Understand how road users make decisions

Using scientific principles and real-world data, we analyze traffic behavior around temporary situations so that measures align with actual behavior.

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04 — Traffic measurements & dashboards

Prove what you have done with data

Real-time dashboards display reach, complaints, and traffic movements. Gain control over the environment based on data.

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Ramudden Smart Mobility provides input from the very start of the work. This ensures safe situations on the street and fewer questions from the local community.

Project Leader

Willebroek Infrastructure Project

More grip in three steps

1

from analysis to strategy

We conduct a preliminary analysis. You receive a tailored approach.

2

Live at work

Campaigns running, chatbot active, dashboards live

3

Final report

Scope, impact, and recommendations for the next project

Schedule a no-obligation consultation

Frequently asked questions